Laundry Washing Gel Concentrate
Available in 1 fragrance
Some products only add scent. The real question is: do you want laundry that smells nice… or laundry that feels easier to live with?
Amarella Laundry Perfume PLUS Lilyetea is designed for daily routines where the “finish” matters. It perfumes fabrics with a refined lily-and-tea freshness, while supporting the details you notice immediately: softer feel, less static cling, and easier ironing, so clothes and linens come out feeling smoother, lighter, and more put-together with less effort.
How to use: pour 10 ml into the fabric softener compartment for 4 kg of laundry, then adjust to your preferred intensity.
Long-lasting fragrance for a fresh, polished “just washed” feel
Softens fabric for a smoother, more comfortable touch
Anti-static effect helps reduce cling (especially on synthetics)
Easier ironing — helps reduce wrinkles and saves time
Up to 50 washes per bottle (depending on dosing)
Amarella Laundry Perfume+ is a multi-benefit in-wash laundry perfume — long-lasting fragrance plus anti-static, softening and easier-ironing effects. EU-made, BRC-certified. For distribution and private label.
Amarella Laundry Perfume+ is a multi-benefit in-wash laundry perfume that does more than scent the wash: its formula adds anti-static performance so garments do not cling, a fabric-softening effect for a smoother hand-feel, and an ironing-easing finish that reduces wrinkles. Each pack is engineered to last up to roughly 50 washes, giving retailers a high-perceived-value, repeat-purchase listing. It is made for distributors, marketplace sellers and private label partners who want a single SKU that combines fragrance and finishing benefits. Developed by ELiX perfumers and manufactured at our BRC-certified facility in Poland, it carries the Amarella fine-fragrance signature with no microplastics and full EU compliance (REACH/CLP, IFRA), SDS supplied as standard. Become a Distributor · Request a Private Label Quote
Amarella by ELiX is a complete, perfumer-developed laundry fragrance program — in-wash perfume oils, scent boosters, crease releasers and concentrates. EU-made, BRC-certified, no microplastics. For distribution and private label.
Amarella by ELiX is a complete European laundry fragrance program manufactured at our BRC-certified facility in Wrocław, Poland. The range covers every stage of the wash: washing gel and fabric softener concentrates, in-wash perfume oils (150–500 ml), laundry scent boosters, single-dose perfume sachets, crease and wrinkle releasers (scented and fragrance-free) and a dedicated curtain-care line. Every scent is developed in-house by ELiX perfumers — the same team behind our HIKARI Eau de Parfum — so laundry holds a real top-heart-base structure rather than a flat, generic freshness. No microplastics, a hypoallergenic line for sensitive skin, and full EU compliance (REACH/CLP, IFRA) with SDS supplied as standard. Built to list, built to repeat. Become a Distributor · Request a Private Label Quote
Top notes: fruity, green, orange, lime,
Heart notes: floral, green tea, rhubarb, lily od the valley,
Base notes: apple, clove, violet