AMARELLA PLUS Colavera

Some laundry boosters give you a quick burst and then disappear. The real question is: do you want laundry that smells good for a moment or laundry that feels easier to live with all week?

Amarella Laundry Perfume+ Colavera is designed to do both. It infuses fabrics with a long-lasting scent while supporting the daily “finish” you care about: softness, reduced static cling, and easier ironing, so clothing and linens feel smoother, sit better, and take less effort to complete.

Colavera opens with a refined contrast of bergamot and woods, then moves into a clean, elegant heart of rose and jasmine with a subtle apple accent, finishing on a quiet, premium base of sandalwood, vetiver and musk. It’s ideal for bedding, towels and everyday wardrobes when you want freshness with presence.

Long-lasting fragrance that keeps fabrics smelling fresh beyond wash day
Softens fabric for a smoother, more comfortable feel
Anti-static effect helps reduce cling, especially on synthetics
Easier ironing—helps reduce wrinkles and saves time
Efficient 500 ml format—designed to last up to 50 washes

Amarella Laundry Perfume+ is a multi-benefit in-wash laundry perfume — long-lasting fragrance plus anti-static, softening and easier-ironing effects. EU-made, BRC-certified. For distribution and private label.

Amarella Laundry Perfume+ is a multi-benefit in-wash laundry perfume that does more than scent the wash: its formula adds anti-static performance so garments do not cling, a fabric-softening effect for a smoother hand-feel, and an ironing-easing finish that reduces wrinkles. Each pack is engineered to last up to roughly 50 washes, giving retailers a high-perceived-value, repeat-purchase listing. It is made for distributors, marketplace sellers and private label partners who want a single SKU that combines fragrance and finishing benefits. Developed by ELiX perfumers and manufactured at our BRC-certified facility in Poland, it carries the Amarella fine-fragrance signature with no microplastics and full EU compliance (REACH/CLP, IFRA), SDS supplied as standard. Become a Distributor · Request a Private Label Quote

Amarella by ELiX is a complete, perfumer-developed laundry fragrance program — in-wash perfume oils, scent boosters, crease releasers and concentrates. EU-made, BRC-certified, no microplastics. For distribution and private label.

Amarella by ELiX is a complete European laundry fragrance program manufactured at our BRC-certified facility in Wrocław, Poland. The range covers every stage of the wash: washing gel and fabric softener concentrates, in-wash perfume oils (150–500 ml), laundry scent boosters, single-dose perfume sachets, crease and wrinkle releasers (scented and fragrance-free) and a dedicated curtain-care line. Every scent is developed in-house by ELiX perfumers — the same team behind our HIKARI Eau de Parfum — so laundry holds a real top-heart-base structure rather than a flat, generic freshness. No microplastics, a hypoallergenic line for sensitive skin, and full EU compliance (REACH/CLP, IFRA) with SDS supplied as standard. Built to list, built to repeat. Become a Distributor · Request a Private Label Quote

Available scents (6)

Classic Colavera Floralis Lilyetea Tropicala Vanwood

Download MSDS Ask for quote

Colavera scent profile

Colavera brings a bright, balanced scent profile where sparkling orange lifts a warm, woody heart. Fresh yet grounded, it leaves a clean, light impression that feels effortless across fragrance products, home fragrance and laundry care. A versatile choice for wholesale fragrance ranges and private label collections seeking a scent that adds energy without overwhelming the blend.