{"id":29279,"date":"2023-05-12T11:05:40","date_gmt":"2023-05-12T11:05:40","guid":{"rendered":"https:\/\/elixscent.com\/?p=29279"},"modified":"2025-06-16T08:52:20","modified_gmt":"2025-06-16T08:52:20","slug":"the-scent-of-a-new-car","status":"publish","type":"post","link":"https:\/\/elixscent.com\/pt\/the-scent-of-a-new-car\/","title":{"rendered":"O cheiro de um carro novo"},"content":{"rendered":"

Gostaria de efetuar uma compra a retalho?<\/h3>

Visite a nossa loja online!<\/h4>Comprar online<\/a><\/div><\/section>\n\n\n\n

<\/p>\n\n\n\n

O cheiro do interior de um autom\u00f3vel \u00e9 um assunto muito complexo. \u00c9 constitu\u00eddo, em grande parte, pelos cheiros individuais dos componentes utilizados no processo de fabrico e pelo cheiro dos produtos de manuten\u00e7\u00e3o do interior do autom\u00f3vel. J\u00e1 nesta fase, alguns fabricantes selecionam fornecedores e materiais, escolhendo os que s\u00e3o aromaticamente compat\u00edveis com diretrizes rigorosas.<\/p>\n\n\n\n

A qualidade tamb\u00e9m tem a ver com o cheiro certo<\/strong><\/h2>\n\n\n\n

No caso das marcas premium, a qualidade dos materiais utilizados no acabamento do interior \u00e9 avaliada de forma exaustiva. Trata-se de um espetro completo de experi\u00eancias para satisfazer as expectativas do cliente. N\u00e3o se trata apenas da usabilidade tecnol\u00f3gica de uma determinada pe\u00e7a, mas tamb\u00e9m da est\u00e9tica (visual, t\u00e1til) e tamb\u00e9m, precisamente, do cheiro. Isto significa que os fabricantes de marcas de qualidade superior n\u00e3o deixam o perfume ao acaso. Pode dizer-se que o gerem de forma extremamente eficaz.<\/p>\n\n\n\n

\u00c9 importante lembrar que, numa determinada classe de autom\u00f3veis, o aroma do interior do ve\u00edculo deve ser coerente com a imagem da marca e a qualidade do acabamento. Este \u00e9 o elemento mais importante da gest\u00e3o de fragr\u00e2ncias - a coer\u00eancia da fragr\u00e2ncia com o design interior. Mesmo que sejam utilizadas peles org\u00e2nicas, estas tamb\u00e9m podem ter uma fragr\u00e2ncia refinada que cria uma atmosfera \u00fanica e d\u00e1 prazer \u00e0 marca ou ao modelo.<\/p>\n\n\n\n

Com classe significa discreto<\/strong><\/h2>\n\n\n\n

\u00c9 extremamente importante, como os fabricantes j\u00e1 aprenderam, gerir a intensidade da fragr\u00e2ncia. A fragr\u00e2ncia dos elementos interiores deve ser extremamente delicada e duradoura. Para que o utilizador a reconhe\u00e7a ao entrar no ve\u00edculo e depois, gra\u00e7as a mecanismos de adapta\u00e7\u00e3o, deixe de a reconhecer em poucos minutos. Atualmente, os componentes de boa qualidade podem cheirar at\u00e9 mais de um ano, tudo gra\u00e7as \u00e0 utiliza\u00e7\u00e3o de transportadores de odores especiais que s\u00e3o resistentes a temperaturas elevadas. Isto refere-se \u00e0 fase de produ\u00e7\u00e3o - por exemplo, a fase de inje\u00e7\u00e3o de pl\u00e1stico.<\/p>\n\n\n\n

Uma tecnologia muito interessante \u00e9 a dos aromas libertados apenas quando o artigo \u00e9 tocado. S\u00e3o mais frequentemente utilizados em artigos t\u00eaxteis ou de couro<\/p>\n\n\n\n

A fragr\u00e2ncia ajuda a vender<\/strong><\/h2>\n\n\n\n

O aroma correto do interior do ve\u00edculo cria uma atmosfera agrad\u00e1vel que permanece na mem\u00f3ria emocional durante muito mais tempo do que as descri\u00e7\u00f5es t\u00e9cnicas e ajuda frequentemente a vender autom\u00f3veis.<\/p>\n\n\n\n

De acordo com a investiga\u00e7\u00e3o, o perfume cumpre o seu papel de 'marketing' em dois casos. Em primeiro lugar, quando 'se adequa \u00e0 marca' e \u00e9 compat\u00edvel com o mobili\u00e1rio interior e, em segundo lugar, quando a sua intensidade \u00e9 bem escolhida. Isto \u00e9 ilustrado pelo gr\u00e1fico de intensidade de odor percebida que acompanha o presente documento - estamos interessados no n\u00edvel 3, ou seja, quando o perceptor est\u00e1 prestes a identificar o que e como cheira.<\/p>\n\n\n\n


<\/p>\n\n\n\n

\"\"<\/figure>\n\n\n\n

Intervalo 0-1<\/strong><\/h2>\n\n\n\n

Uma zona onde a intensidade do odor \u00e9 t\u00e3o baixa que n\u00e3o sentimos nada (mas os animais j\u00e1 conseguem identificar concentra\u00e7\u00f5es de odor t\u00e3o baixas).<\/p>\n\n\n\n

Gama 1-2<\/strong><\/h2>\n\n\n\n

A gama mais interessante de concentra\u00e7\u00e3o de odores, em que n\u00e3o conseguimos identificar a origem do odor. Embora n\u00e3o o possamos definir, j\u00e1 o percepcionamos emocionalmente como algo positivo (\u00e9 agrad\u00e1vel) ou negativo (cuidado, ou n\u00e3o coma); este n\u00edvel desencadeia uma esp\u00e9cie de premoni\u00e7\u00e3o, a que alguns chamam sexto sentido.<\/p>\n\n\n\n

Gama 2-3<\/strong><\/h2>\n\n\n\n

O intervalo dentro do qual podemos identificar um cheiro e descrev\u00ea-lo, e saber claramente a que emo\u00e7\u00f5es e mem\u00f3rias est\u00e1 associado. \u00c9 este o alcance do efeito de perfumes bem escolhidos ou de ambientadores corretamente aplicados.<\/p>\n\n\n\n

Gama 3-4<\/strong><\/h2>\n\n\n\n

O n\u00edvel que come\u00e7a a tornar-se inc\u00f3modo; temos demasiada intensidade de fragr\u00e2ncia e, independentemente do tipo de fragr\u00e2ncia, n\u00e3o nos sentimos confort\u00e1veis com ela. \u00c9 o caso de apanhar boleia com algu\u00e9m que derramou um frasco inteiro de perfume em cima de si - \"supostamente cheira bem mas d\u00e1-nos dores de cabe\u00e7a\".<\/p>\n\n\n\n

Gama 4 e mais<\/strong><\/h2>\n\n\n\n

Determina a concentra\u00e7\u00e3o de odor a partir da qual o limiar de dor \u00e9 ultrapassado. Independentemente do tipo de fragr\u00e2ncia, a rea\u00e7\u00e3o reflexa \u00e9 a de querer abandonar o local com essa concentra\u00e7\u00e3o de odor.<\/p>\n\n\n\n


<\/p>\n\n\n\n

\n

<\/p>\nA intensidade exagerada \u00e9 considerada t\u00e3o m\u00e1 ou mesmo pior do que um mau cheiro. De um modo geral, o mais importante para os fabricantes de autom\u00f3veis \u00e9 criar um lugar amig\u00e1vel e de boa qualidade onde nos sintamos confort\u00e1veis. O mesmo princ\u00edpio deve ser seguido quando seleccionamos individualmente fragr\u00e2ncias para autom\u00f3veis, quartos ou os nossos perfumes pessoais - Waldemar Stasiak - ELiX<\/cite><\/blockquote>\n\n\n\n

De que aroma gosta mais?<\/strong><\/h2>\n\n\n\n

Um bom exemplo \u00e9 a chamada fragr\u00e2ncia New Car, que evoluiu de um pesado aroma de couro para um perfume masculino mais leve. E h\u00e1 uma justifica\u00e7\u00e3o para isso, uma vez que n\u00e3o existem elementos de couro nos carros populares e o cheiro parecia artificial. Por outro lado, o aroma do perfume para homem com um toque de couro luxuoso d\u00e1 ao interior uma atmosfera agradavelmente calma e \u00e9 universalmente aceite tanto por homens como por mulheres.<\/p>","protected":false},"excerpt":{"rendered":"

Para os verdadeiros entusiastas de autom\u00f3veis, o cheiro do interior de um autom\u00f3vel novo \u00e9 t\u00e3o importante como o seu equipamento ou estilo. \u00c9 uma carater\u00edstica que identifica frequentemente uma marca. A ELiX, um fabricante polaco de ambientadores e especialista neste sector, explica como os fabricantes criam essa aura especial nos seus autom\u00f3veis.<\/p>","protected":false},"author":2,"featured_media":29281,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[12,66],"tags":[57,137,138,144],"class_list":["post-29279","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-air-fresheners","category-car-air-fresheners","tag-elix-air-freshener-manufacturer","tag-brand","tag-marketing","tag-odor-eliminator"],"acf":[],"yoast_head":"\nThe scent of a new car | ELiX Scent<\/title>\n<meta name=\"description\" content=\"The scent of a new car is a distinctive blend of materials like plastics, adhesives, and leather, often associated with freshness and luxury.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, 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