How to Build & Thrive with an Air Freshener Business?

Check our current list of air fresheners and perfumes, if you have any questions simply contact us

Thanks to the slow release of perfume through the wooden cap, you will refresh your surroundings for a long time.

Eco-friendly packaging without the use of plastic. Easy display and intuitive fragrance tester

A unique fragrance composition based on floral essences and herbal extracts. Specially selected herbal ingredients in the form of air freshener

Granules perfumed with specially selected French perfumes.

A simple and stylish Paper Air Freshener. Quality guaranteed by ELiX

A perfectly crafted home air freshener that will leave you feeling fresh and relaxed. Carefully selected blends of natural fragrances housed in a brown bottle for their protection. 130 ml - 30% more than standard products of this type. A natural and ecological product, packaging made from recycled materials - including a bottle made from recycled PET.

Wood soaked in a special fragrance composition. Air freshener known and tested for years. Now in an improved version

Grand Perfume - air freshener for home or car, with special paper inside. Use as an air perfume or spray on the included paper to create an amazing air freshener.

An effective air freshener in a small easy-to-use package. For simple room/car freshening invisibly. Water-based gel, does not contain harmful oily substances or terpenes

Laundry Perfume. A fragrance booster that will transform your daily life by giving a long-lasting natural fragrance to your clothes

Formulation of the most popular perfume for the car with a system of mounting in the car's ventilation grille.

Air freshener to be installed in the car's ventilation grille. Thanks to the hard gel technology, the fragrance is released long and stable without the possibility of leakage.

An all-natural, handmade air freshener. Natural floral extracts and hand-formed flower from dried plant. During use, the flower changes color and appears to be a real natural flower. Probably the only one of its kind on the market

The best air freshener for the home and car. Scented granules releasing fragrance long and evenly. Best known method of room aromatization

All-natural, plant-derived pellets impregnated with fragrance essences

A simple and stylish Paper Air Freshener. Quality guaranteed by ELiX

CAR air freshener in the form of scented beads refreshes and decorates. Particularly recommended for use in a visible place so that you can enjoy the fragrance and appearance of the air freshener

ORGANIC air freshener in a new improved version, where instead of pieces of wood is soaked in natural granules of plant origin.

The powerful floral air freshener will provide a long-lasting and intense fragrance of natural flowers. Particularly recommended for those still experiencing post-pandemic symptoms

A simple and easy-to-use air freshener. Thanks to its small size, it can always stay close to you and help change the smell of the surroundings

The best air freshener for the car and home. Easy display and intuitive fragrance tester. Contains natural fragrance essences

Laundry Perfume. A fragrance booster that will transform your daily life by giving a long-lasting natural fragrance to your clothes

Simple and environmentally friendly packaging makes it easy to highlight the benefits of this excellent air freshener. Contains natural fragrance essences

Perfume for clothes with odor neutralizing effect. An essential piece of equipment for travelers and athletes. Replaces deodorant

A great home air freshener containing natural flower essences. Refreshes and decorates any room

ORGANIC in a version of packaging that allows better exposure at the point of sale by hanging on hooks

Great universal air freshener where fragrance is carried by scented wooden chips. Air freshener that can easily freshen up a whole car, closet or bathroom. All natural and organic

The paper air fresheners are fully printed and made in Poland. This is the best guarantee of quality.

A simple and stylish Paper Air Freshener. Quality guaranteed by ELiX

A great air freshener for the home as opposed to pressurized air fresheners which are mainly dedicated to the toilet. Safe to use, without pressurized gases.

A line of air fresheners dedicated to removing unpleasant odors. Special formula allows to effectively and permanently remove unpleasant odors

The best air freshener for the car and home. Even larger capacity lasts longer. Easy display and intuitive fragrance tester. Contains natural fragrance essences

Spray the ironed clothes and ironing will become easier and more enjoyable. Contains ironing agents and a wonderful scent of natural flowers

Great universal air freshener where fragrance is carried by scented wooden chips. Plastic-free packaging

Great home air freshener at a great price thanks to its compact packaging. Specially selected scent versions for lovers.

A highly effective air freshener for use in areas requiring a powerful effect. Perfume enclosed in a metal can with the possibility of adjusting the fragrance intensity

A great air freshener for the home as opposed to pressurized air fresheners which are mainly dedicated to the toilet. Safe to use, without pressurized gases.

A line of air fresheners dedicated to removing unpleasant odors and permanently adding new fragrance. The special formula allows you to effectively and permanently remove unpleasant odors and leave a pleasant fragrance of your choice

Simple and environmentally friendly packaging makes it easy to highlight the benefits of this excellent air freshener. Contains natural fragrance essences

Add to your iron and ironing will become easier and more enjoyable. Contains ironing agents and a wonderful scent of natural flowers

Great universal air freshener where fragrance is carried by scented wooden chips. Ecological plastic-free packaging

Home air freshener in the form of scented beads refreshes and decorates the room. Thanks to the specially developed formulation and dedicated packaging - Nr.1 among this type of products

Natural pet odor eliminator. Particularly effective on urine odors. Natural plant extracts discourage urination in the same place

A perfume that will instantly change the scent of its surroundings and remain noticeable for a long time. Easy and handy

Perfumes for the home that will transform your surroundings. Natural ingredients that will make you feel like you are in a blooming garden.

Eco-friendly packaging without the use of plastic. Easy display and intuitive fragrance tester. A line inspired by nature

The most recognizable version of the fragrance sachet

Great home air freshener at a great price thanks to its compact packaging.

Natural pet odor eliminator. Particularly effective on urine odors. Natural plant extracts discourage urination in the same place

A unique fragrance composition based on floral essences and herbal extracts. Specially selected herbal ingredients in the form of air freshener

A great home air freshener containing natural flower essences and two bottles so that two rooms can be refreshed at the same time. Refreshes and decorates any room

Great air fresheners that work when you need them to. An immediate refreshing effect that stays with you for a long time

Specially tested blend of natural herbal extracts designed to discourage animals from destroying things sprayed with it

Our water-based gels naturally refresh the environment. They are safe to use as they do not contain substances considered harmful in the EU

Car air freshener to be placed in the ventilation grill

Always beautifully scented laundry. To ensure that our clothes always wear pleasantly

WOOD

Fresh Bottle elixir 5 elixir 5 simple packaging elixir 8 elixir 8 simple packaging Green WOOD aromas of nature 5

FRESH BAG

PEARLS Fresh Bag ORGANIC Fresh Bag TIMBERLINE Fresh Bag scented sachet ORGANIC green sachet ORGANIC Fresh Bag BLISTER

PAPER air fresheners

Fresh Smile TULIP SHIFT

ORGANIC

organic NEO organic ORGANIC hanging version

AIR SPRAYS

Grand Perfume Air Perfume ABSORBER odor eliminator AQ

HOME PERFUME

Home Perfume Bloom at Home Garden Botanica zen LOVE Jelly Pearls Zen ZEN 2 sets in 1 box

HOME SPRAYS

Aromas of Nature Relaxeen 300 Mist Mist 500 Oops odor neutralizer Odor block & fresh Oops no scratch

GEL

Gel in box Jelly Pearls 100

CAR VENT

Clip-it-Fresh GO

LAUNDRY FRESH

In-Wash scent booster beads In-Wash scent booster liquid Fabric Freshener Ironing Spray Ironing Water

Today’s global consumer is looking for products that will enhance the quality of living and improve the sanitation aspect of the home or office. An air freshener fits the bill perfectly on both counts. The rising income levels and a higher emphasis on hygiene and sanitation have ensured the rise of the air freshener market.

And this trend is not localized to a particular geography. In fact, this trend is seeing an upward surge across the globe. Today it is not uncommon to see many room freshener spray manufacturers springing up to cater to the growing demand.

As per market research reports, the worldwide air freshener market size was pegged at $10,124.4 million in 2017. This number is expected to surge to $13,279.1 million by 2025. This translates to an annual CAGR of 3.5% between the years 2018 and 2025.

What does this business comprise of?

If you have been hooked with the immense business potential of the air freshener business, let’s start from the very beginning and try to grasp what products can be covered under the umbrella term ‘Air freshener’. The term typically includes any product that is used to remove the bad odors from the home or workplace by masking it and emitting a fragrance into the air we breathe.

They can take up many forms like sprays, plug-ins, gels, scented candles, liquid wicks, or fragrance sticks. Some design innovations happening on this front has seen newer products like scented discs.

Why you should start an air freshener business?

# Home based opportunity

Part timers, retirees or anyone who wants to open up a second income stream can opt for this low risk business model of supplying natural air fresheners.

# Good ROI

A typical air freshener business will need no upfront licensing costs. The minimal training and low startup costs add to the ROI appeal of an air freshener venture.

# Low inventory

If you are opting for a distribution or franchise model, then a low inventory would be a USP for your new business as a room freshener dealer. This eliminates problems associated with under-stocking or over-stocking.

What factors to consider before starting an air freshener business?

1. Go holistic

Many entrepreneurs start off with just one fragrance. But with an air freshener, it is crucial to provide options to your customers. Every personality is different and would need different fragrances to perk up their day. Provide some choices in the best air freshener, and your target customers will definitely make a favorable decision.

Hence, it is best to start off with a wide palette of fragrance that will appeal to a broader market size. It’s not uncommon to keep a stock of exotic scents in natural air fresheners like tropical, woody, aqua, or citrus based fragrances.

2. Set high benchmarks

You would want your venture to succeed well. For this, you need to ensure that your business provides superior quality products. As, today’s discerning customer requires the best quality products.

3. Good forecasting prowess

It is important that you have adequate inventory of the best air freshener products so that you are able to meet the market demand at any point in time. Since it is a non-perishable product, you can easily stock up the products and create an inventory of 30 days.

As time goes by, you should be able to know which product does better than others and then stock accordingly.

5. What are the extras?

A customer’s interest will be piqued significantly if you offer him something of value. It can be either free samples, digital assets (blogs or links to helpful articles), or straight discount on bulk orders.

You can also offer complete packages in the form of other scented products. These include soaps, urinal screens, or pouches of liquid hand wash. This way, customers feel they are getting maximum value for every dollar they spend on the air freshener.

6. Invest in self-branding

When you pitch your product to an interested client, make sure that you make a memorable first impression. Right from the type of attire you wear to your soft skills, everything will be under scrutiny when you are interacting with a prospect for selling natural air fresheners.

It makes sense to practice your pitch many times before you get it right in front of the customer. Also invest in a good, sturdy service case that holds the different products in different sizes & shapes.

7. Cultivate a sales team

If you are planning for an air fresheners manufacturing unit then having a sales team will help you build your business and nurture fruitful relationships with customers. Be it distributors, retailers, air freshener suppliers, or end customers, you need different approaches depending on who your customer is.

But one thing remains common. Having a sales staff ensures that you are able to engage better with prospects and existing customers alike. Such honest conversations will help with your customer acquisition goals.

8. Get a good billing system in place

Accounting and billing are two key investing areas must for every business. As they ensures the positive cash flow at all the times and prevent issues like long delayed accounts receivables. If you are on top of things here, you can ensure that you get paid, and get paid on time.

This is an activity that we strongly recommend to outsource to an accountant even if you are running on a shoestring budget. Some applications like QuickBooks and Rev.io can also help with billing and invoicing issues.

Signing off

These were some business essential that you need to remember if you are planning for an air fresheners business. The combination of these pointers with the lucrative market potential can help you see growth within a short time of entering the market.

Now, all that is left here is to wish you a GOOD LUCK!!